Compare and contrast two different types of retailers in a 3 typed page essay:
Choose from the following:
Macy’s, J. C. Penney, J. Crew, Club Monaco Neiman Marcus, Barneys, Costco.
Include the following in your essay paper:
Merchandising Assortment strategies – Narrow and Deep vs. Shallow and Wide
Marketing Promotions & Coupons
Private Brands vs. Manufacturer’s Brands