Week 7 Discussion: Using Social Media and Networking (Click to Read Instructions)
After reviewing the assigned reading materials, complete the following activities:
1. Develop a product service idea.
A. Describe the product/service including the benefits of using the product/service
B. Discuss the potential customers for this product/service
2. Based on the nature of the product/service, recommend at least 3 possible social media to use in marketing the product/service. Describe your recommendations and discuss the advantages and disadvantages of each.
Complete your main post no later than Friday.
Read and respond to at least 2 of your classmates’ main posts. Below are additional suggestions on how to respond to your classmates’ discussions:
· Ask a probing question, substantiated with additional background information, evidence or research.
· Share an insight from having read your colleagues’ postings, synthesizing the information to provide new perspectives.
· Offer and support an alternative perspective using readings from the classroom or from your own research.
· Validate an idea with your own experience and additional research.
· Make a suggestion based on additional evidence drawn from readings or after synthesizing multiple postings.
· Expand on your colleagues’ postings by providing additional insights or contrasting perspectives based on readings and evidence.
Reply to two class mates:
class mate 1:
The portrayals of items and administrations will depend on the gathering of group of onlookers and on what you’re endeavoring to achieve. Start the system by thinking about the perspective of target scrutinizes or group of onlooker’s individuals, and what you may need them to take away from your pledge
Much the same as items, administrations shift from each other in having specific features and focal points, nonetheless, these qualifications may not for the most part be so obvious to potential customers. One building transitory specialist may use expert painters while a minute uses laborers to paint. Both will uncover to you they do painting, nonetheless, one has pro painters (a segment) and delivers a prevalent looking paintwork (an unmistakable favorable position).
Everything or organization has a reason. For example, the inspiration driving a stove is to plan unrefined sustenance, be that as it may, not all ovens have comparable features and preferences.
Here are some extraordinary representations underlining benefits past the features:
• A Web site shopping bin dealer who offers encouraged responses for medium-sized associations can underline the solace and time-hold assets of not keeping up a Web page. It’s putting forth convenience, not programming.
• A cover association might be more productive in case it outlined how its mats could help make imploringly enhanced internal parts. Pictures of brilliant rooms could be more useful than a store of cover tests or a summary of surface features. It’s putting forth greatness, not floor covers.
• A directing association may focus its advancing undertakings by including its last outcome—improved execution and extended advantages—not its guiding techniques. It’s putting forth profit, not directing.
Cases of web based life to use in promoting the item/benefit are Instagram, Snapchat, YouTube
Like the noteworthy relationship arranges, these goals are inestimable for check care, lead age, gathering of spectator’s responsibility, and the lion’s share of your other social displaying targets.
Media sharing frameworks give people and brands a place to find and offer media web, including photos, video, and live video.
While the predominant piece of posts on relationship frameworks contain content, posts on frameworks like Instagram and Snapchat start with a photo or video, to which customers may incorporate substance like captions, notification of various customers, or channels that impact you to take after a bunny.
Also, on districts, for instance, YouTube and Vimeo, the video is the basic technique for correspondence.
While choosing if your business needs to set up a proximity on a media sharing framework, it’s basic to consider your available resources. In case there’s one thing the best brands on stages like YouTube or Instagram have in like way, it’s a totally organized mission and purposely made media assets, regularly following a specific point.
To fabricate your business’ chances of advance on media sharing frameworks, see our counselors for advancing on Instagram, Snapchat, YouTube, and Vimeo.
class mate 2:
I decided to develop this idea to help customers in making corrective use of products. This service will help customers in disposing of, upgrading, maintain, troubleshooting, training, installing and planning for a specific product (Hernandez, & Mir, 2003). To increase customer retention and customer satisfaction research, this service will be used in organizations since it will be considered to be the main data channel. This will help in answering questions which customers have about a particular product that is provided by a company. I found a need to provide this service to give customers guidelines on the uses of a product. Customer support service has the following benefits on the users;
· It will satisfy shareholders- once a customer is satisfied with the products offered by a specific company, it will increase the sales. The shareholders will eventually invest more in that company.
· It will increase business growth- once the business has a good customer support service, it will have more customers who will boost the business growth.
· It will lead to customer satisfaction- if the customers are treated well, definitely they will be happy with the business. Therefore, customer support service will help customers to be confident with the business hence been satisfied.
· It will increase efficiency- with a good customer support service in a business that business will run efficiently since all the customers are satisfied with the services offered by that specific company.
Customers for this service
This service will be used by all the customers in businesses since every business needs to guide and support its customers.
3 social media I can use to market my service
· Facebook- since so many people are using the internet, facebook can be the most appropriate way to market my customer support service. The advantage of Facebook is that it will capture so many customers and is so convenient (Gunarathne, Rui, & Seidmann, 2018).
· Twitter- this is another way to market my service. Twitter is also a convenient and easy way to market the service. The disadvantage of this is that it cannot work without internet
· Google+ – this marketing platform will only work for those who are active on the Google+. It is affordable but it can have a negative influence (Stelzner, 2010).