INTEGRATION OF THE PLAN WHAT ARE THE MOST COMMON ETHICAL ISSUES FACING HEALTHCARE MARKETING MANAGERS?

INTEGRATION OF THE PLAN WHAT ARE THE MOST COMMON ETHICAL ISSUES FACING HEALTHCARE MARKETING MANAGERS?

Integration of the Plan What are the most common ethical issues facing healthcare marketing managers?

1)Marketing Action Assume you were a marketing manager at a healthcare company selling dietary supplements and beauty products. What type of promotion (communication) mix would you implement? How would you integrate online media into the traditional promotion mix?

List your reference(s) in APA format. Respond to at least two of your classmates’ postings.

2)Integration of the Plan What are the most common ethical issues facing healthcare marketing managers? How should the ethical issues be addressed in the strategic/marketing plan?

List your reference(s) in APA format. Respond to at least two of your classmates’ postings.


 

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